Paradigma developed an order platform together with Haworth where major customers order all the agreed products from the entire portfolio of all products – with a close connection to its own and the customers’ ERP. Using a service app based on MOBILE | ASSIST, the Facility Manager or the ophthalmologist can scan the product, submit service tickets or order replacement parts. Depending on the type of customer, Haworth itself or the specialist trade is involved. In future, Haworth will follow each individual product all the way through: production – delivery – installation, warranty – service calls and thus is nearer than ever to the customer.